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WhatsApp for Business App vs WhatsApp for Business API(WABA)

Beerud

By Adwit Sharma

Manager- Presales and New Solutions

Dec 30, 2019

WhatsApp as a platform has become a critical and inseparable part of our online lives.
Our constant need for faster, engaging and secure communication that is agnostic to distance between the communicating parties has pushed messaging services to the top of our Smartphone augmented lives.
WhatsApp is at the forefront of this revolution and not undeservedly so. WhatsApp has approached communication to be clutter-free, personal and easy to use. The ease of use has enabled that my 5-year-old nephew to send me voice notes and pictures of the stars he gets on his homework.
He still cannot read or write however is able to regularly broadcast his feelings to everyone he loves without ever sitting down to learn how to use this platform.
There are no advertisements, no constant inflow of ‘publisher content’ and the feeling of individual space (that was missing on Social Media).

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Uncategorized

Whatsapp for business accounts: What it means for enterprises

Rilind Elezaj

Guest contributor

May 8th, 2019

There is a new kid in the tech world: WhatsApp Business. This android mobile app allows small business enterprises to create business WhatsApp profiles that they can use to communicate with their employees and clients. It even has automated business greetings and replies for quick communications. The profile can include email and physical addresses, business description, website URL, and other pertinent business details.

Case study: The facts

WhatsApp for Business is available not only in the Play Store but also on the web. That will make it easier for businesses to manage their profiles and to pursue varied business leads. From the web, business owners will be able to track their progress through the analytics data this app provides. It is expected that this new trend will hit the ground running immediately it is rolled out across the world. Continue Reading