Product Marketing | gupshup.io
Oct 18, 2016
Chatbots are no longer a novelty. They have been around for quite some time and have become an integral part of our lives. Brands have started experimenting and implementing services through chatbots. On the other hand, the consumers have started interacting with chatbots more than apps. As the ecosystem evolves, brands would need to develop chatbots with clever capabilities that guarantee customer retention. Chatbots would need to be more ‘human like’ and not just throw dull and monotonous replies to the user. This is where AI (Artificial Intelligence) and NLP (Natural Language Processing) come into the picture.