Workplace integration, Parametric code support and few more new updates on our Facebook integration

System-Integration-Migration

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By Shreyans Parshwakirti

Developer Evangelist | gupshup.io

Aug 16, 2017

As a platform, Gupshup has integrations with 20+ channels, Facebook being one of them. We constantly add new available features as and when they are provided by these supported channels into our platform.Recently, we have added 5 new features for Facebook. Let’s take a look at these new features:

Workplace integration:

workplace bot

The workplace is a collaborative platform by Facebook which can be used to communicate through groups and improve collaboration between colleagues by bringing social network features in a corporate environment. It offers many features and one of them is automating different tasks through bots.

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Chatbots and Asia – It’s a match!

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By Sohan Maheshwar

Lead Developer Relations | gupshup.io

Aug 7, 2017

The case of WeChat and its dominance in China is an interesting one. Released as a messaging app in 2011, WeChat now is much more than that. To borrow a phrase from Connie Chan, it is “actually more of a portal, a platform, and even a mobile operating system depending on how you look at it.” The app has over 900m monthly active users. Their users not only send and receive messages on the app but also a hail a cab, order food, buy flight tickets, play games and whole a lot more. Users access these services via verified accounts within WeChat which essentially are lightweight apps within the WeChat app. This model might only work in a country like China but it essentially gives the blueprint of what the rest of the mobile world is going to resemble soon –  users using their Messaging app to access all their favorite services.

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Measure your marketing campaigns using Link Tracking

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By Brinelle Kadam

Pre-Sales and Corporate Marketing | gupshup.io

July 18, 2017

There’s no denying the benefits of the all-pervasive SMS. There are numerous examples of brands successfully using SMS as a medium of communication for their marketing campaigns. Apart from being a great customer acquisition tool, it is also the best medium to deliver personalised messages. But connecting to your opt-in customers or prospects via. an SMS is only half the battle won.

Here’s an optimal way to derive valuable customer analysis from your SMS campaign and increase your marketing ROI.

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UX patterns commonly found in bots

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By Vinay Narayanan

Senior Product Manager | gupshup.io

July 11, 2017

With the increased adoption & growth of the conversational chat interface, bot makers are building experiences where users don’t have to be conscious that they’re talking to a bot. Bots are designed to execute commands and get the job done without necessarily behaving like a rigid or structured software program. The focus has shifted to create user experiences that are engaging and fun. As the devil lies in the details, let’s dive into some common user experience designs found in bots today.

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5 bots to check out

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By Shreyans Parshwakirti

Developer Evangelist | gupshup.io

July 4, 2017

 

Chatbots are on the rise – this is being said by everyone who is associated with the bot ecosystem. Well, they might be right because chatbots have the potential and have shown promises of solving different problems with ease. If numbers are an indication of success there are 100k unique chatbots solely on Facebook Messenger within a year and chatbots like Swelly has 3M+ users on them. These numbers increase if we count other major platforms like Slack, Viber, MS teams etc.

Staying in sync with the hype, Gupshup has developed some amazing bots for various clients. Here’s a look at a few popular ones from the long list

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Introducing the new IDE Bot Builder

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By Sohan Maheshwar

Lead Developer Relations | gupshup.io

June 29, 2017

Gupshup’s IDE Bot Builder is used by thousands of bot makers around the world to create advanced and powerful bots. We’re constantly improving our bot platform to ensure that our creators have access to cutting-edge technology. We have just launched v2 of our IDE Bot Builder with a ton of new features to improve the bot-building experience. Here’s a lowdown of some of the improvements:

New look

The new IDE Bot Builder is completely re-designed to give you the best coding experience. Now you can open multiple tabs in the same window, load different projects, jump to methods within your code and a whole lot more all in the cloud.

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Why bots are a great interface for IoT devices

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By Sohan Maheshwar

Lead Developer Relations | gupshup.io

June 23, 2017

The Internet of Things ecosystem is huge! Intel predicts the ecosystem to grow to 200 billion IoT devices across the world. That is 200 billion Smart devices that use wireless technology to talk to each other. Currently, all consumer applications of IoT use mobile apps as an interface for users. For instance, a user can dim the lights on a smart bulb or increase the temperature on a smart thermostat, using its corresponding mobile app.

But rapid innovation and expansion in the smart appliances space mean that there are a large number of different devices out there leading to a very fragmented ecosystem. A user with more than one smart device will invariably have to install and get accustomed to multiple mobile apps to operate the smart device. This also means that everyone in your household will have to learn UI patterns for each different app. This is where bots can disrupt the IoT space.

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Realising the Power of Omni-Channel Messaging for the Travel Industry

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By Brinelle Kadam

Pre-Sales and Corporate Marketing | gupshup.io

June 13, 2017

The Internet has disrupted how travelers research and pay for trips. The modern traveler is hyper connected and is aware of what information to look for and where. You would rarely notice the modern traveler walk into a travel agency. They simply reach for their mobiles just at the thought of their next travel, be it for leisure or business. A recent study found that:

  • 37.4% of Indian travelers prefer online transactions over cash
  • More than half (57.9%) of travel bookings are now done online
  • Mobile travel sales in India are on a high; and are further expected to rise at 67.1% CAGR from 2017 to 2020

If the modern traveler is so inclined to look for information on his mobile, is your travel business present across all channels of customer communication and interaction?

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Everything you need to know about chatbots on Viber

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By Shreyans Parshwakirti

Developer evangelist | gupshup.io

June 7, 2017

As more and more businesses are looking to join the chatbot bandwagon to grow their reach and improve customer engagement, the real question still remains, “which messaging channel should we choose?”. Although there are many factors that influence this decision, one of them is the number of users on that messaging channel. One such messaging channel with almost 900 million registered users is Viber, providing a great opportunity for businesses to have greater reach to the customers.

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